Platinum

 

Steely-grey and very valuable, Platinum is a passionate symbol for beauty and grace. Whether looking for rings, necklaces, earrings, or bracelets, Platinum is available for all your exquisite jewelry needs.

Contrary to Gold, the Platinum often used in jewelry is nearly pure. Also know as Platinum 950, this 95% pure Platinum used in jewelry is combined with trace amounts of other metals, including iridium, palladium, osmium, rhodium, and ruthenium, to give it properties conducive to jewelry manufacturing.

Platinum

The purity of Platinum holds several advantages over other materials. First, a heavier metal than Gold, Platinum’s durability resists fading over time. Also, Platinum’s shape does not alter, so there is no fear regarding gems falling out of their settings. Additionally, as the strongest metal used in jewelry, Platinum can be formed into many shapes and never lose its pristine appearance.

Platinum, a treasure 30 times rarer than Gold, prides itself on its unique beauty, uncommon characteristics, and natural partnership with Diamonds.